BpexLive Privacy Policy – How We Protect Your Data

This Privacy Policy explains how BpexLive ("BpexLive", "we", "us", "our"), the operator of the online betting and live casino platform available at bpexlive.app, collects, uses, stores and protects personal data relating to registered players and visitors from Pakistan ("you", "your").

BpexLive is committed to handling your personal data responsibly and transparently. We want you to understand clearly what information we hold about you, why we hold it and what choices you have. This policy applies to all personal data collected through your use of BpexLive, including data provided during registration, during gameplay and through any communications with our support team.

By registering on BpexLive or by continuing to use the platform, you acknowledge that you have read this Privacy Policy and that you consent to the collection and processing of your personal data as described herein. If you do not agree to this policy, please do not use BpexLive.

BpexLive collects personal data in several ways — directly from you when you register or interact with the platform, automatically when you use BpexLive, and occasionally from third-party service providers involved in payment processing or identity verification.

BpexLive does not intentionally collect sensitive personal data such as racial or ethnic origin, religious beliefs, political opinions or biometric data beyond what is required for mandatory identity verification under applicable regulations.

BpexLive uses your personal data for specific, legitimate purposes. We do not use your data in ways that go beyond what is described in this policy without first obtaining your consent. The primary purposes for which BpexLive processes your data are:

• Account Management: Creating and maintaining your BpexLive account, verifying your identity, processing your login and managing your account settings and preferences.
• Transaction Processing: Processing your deposits and withdrawals in PKR via Easypaisa, JazzCash, NayaPay, SadaPay, IBFT and card payments. Verifying that payment accounts are registered in your name.
• Bet & Game Settlement: Recording your bets, settling wagers based on official results, crediting winnings to your BpexLive account and maintaining an accurate transaction history.
• Regulatory Compliance: Meeting our obligations relating to anti-money laundering (AML), know-your-customer (KYC) and responsible gaming requirements.
• Fraud Prevention & Security: Detecting and preventing fraud, account sharing, bonus abuse, money laundering and other prohibited activities on BpexLive.
• Customer Support: Responding to your queries, resolving disputes and improving the BpexLive support experience based on feedback and interaction history.
• Platform Improvement: Analysing usage patterns to improve BpexLive's features, game selection, performance and overall experience for Pakistani players.
• Responsible Gaming: Monitoring betting patterns to identify potential signs of problem gambling and enabling the responsible gaming tools available on BpexLive.
• Marketing Communications: Sending you information about BpexLive promotions and offers where you have opted in to receive such communications. You may opt out at any time.

BpexLive processes your personal data on the following legal bases, depending on the purpose of the processing:

• Contractual Necessity: Processing required to provide the BpexLive service to you — including account management, bet settlement and payment processing — is necessary to perform the contract between you and BpexLive (our Terms and Conditions).
• Legal Obligation: Processing required for identity verification, anti-money laundering compliance and responsible gaming obligations is necessary to comply with applicable legal requirements.
• Legitimate Interests: Processing for fraud prevention, platform security, technical improvement and business analytics is conducted in BpexLive's legitimate interests, balanced against your privacy rights.
• Consent: Processing for direct marketing communications, optional cookies and any other processing not covered by the above bases is conducted on the basis of your explicit consent. You may withdraw consent at any time without affecting the lawfulness of prior processing.

BpexLive does not sell, rent or trade your personal data to third parties. We share your data only in the following limited circumstances, and only to the extent necessary for the stated purpose:

• Payment Processors: We share transaction data with Easypaisa, JazzCash, NayaPay, SadaPay and bank/card processors as required to complete your deposits and withdrawals. These providers process your data under their own privacy policies and applicable financial regulations.
• Identity Verification Services: When you complete KYC verification on BpexLive, your identity documents may be shared with a third-party verification provider to confirm your identity. This data is not retained by BpexLive beyond what is required for compliance purposes.
• Regulatory & Legal Authorities: BpexLive may be required to share your data with regulatory bodies, law enforcement or other government authorities where legally required — for example, in connection with an anti-money laundering investigation or court order.
• Technology Service Providers: BpexLive works with carefully selected technical partners for platform hosting, analytics and security monitoring. These providers access data only as required to perform services for BpexLive and are bound by confidentiality obligations.

BpexLive uses cookies and similar tracking technologies to deliver and improve the platform. Cookies are small text files stored on your device that help us remember your preferences, keep you logged in and understand how the platform is being used.

The types of cookies used on BpexLive are described below:

You can control optional cookies through your BpexLive account settings or through your browser's cookie settings. Disabling essential or functional cookies may affect your ability to use the BpexLive platform correctly.

BpexLive retains your personal data for as long as is necessary to fulfil the purposes described in this policy, or as required by applicable law. Specific retention periods are as follows:

• Active Account Data: Retained for the full duration your BpexLive account is active plus a period of five years after account closure to meet regulatory and financial record-keeping obligations.
• Transaction Records: Financial transaction data including deposits, withdrawals and bet history is retained for a minimum of five years after the date of each transaction.
• Identity Verification Documents: Copies of CNIC or other identity documents provided for KYC purposes are retained for five years after account closure or the date the documents were submitted, whichever is later.
• Support Communications: Correspondence with BpexLive support is retained for three years from the date of the last interaction.
• Analytics Data: Anonymised usage analytics are retained indefinitely as they cannot be linked back to any individual player.

When your personal data is no longer required for any legitimate purpose, BpexLive will securely delete or anonymise it in accordance with our internal data disposal procedures.

BpexLive takes the security of your personal data seriously. We have implemented technical and organisational measures designed to protect your data against unauthorised access, loss, alteration or disclosure. These measures include:

• SSL/TLS Encryption: All data transmitted between your device and BpexLive is encrypted using industry-standard SSL/TLS protocols. The padlock icon in your browser confirms this is active when you access bpexlive.app.
• Access Controls: Access to personal data within BpexLive's systems is restricted to personnel who have a specific need to access it for their role. All access is logged and monitored.
• Password Security: Passwords are stored in hashed form and are never stored or transmitted in plain text. BpexLive will never ask you to share your password through any channel.
• Fraud Monitoring: BpexLive's systems continuously monitor account activity for signs of suspicious behaviour, including unusual login patterns and transaction anomalies.
• Secure Infrastructure: BpexLive's platform is hosted on secure servers with regular security audits and vulnerability assessments.

While BpexLive takes every reasonable precaution, no data transmission over the internet is completely secure. If you suspect that your BpexLive account has been compromised, contact our support team immediately at support@bpexlive.app so we can take prompt action to protect your account.

As a BpexLive player, you have the following rights in relation to the personal data we hold about you. To exercise any of these rights, contact our support team at support@bpexlive.app. We will respond to verified requests within 30 days.

BpexLive may need to verify your identity before processing any data rights request. This is to protect your data from being accessed or deleted by someone other than you. There is no charge for exercising your data rights in most circumstances.

BpexLive is strictly for adults aged 18 and over. We do not knowingly collect personal data from anyone under the age of 18. If you are a parent or guardian and believe that a minor has registered on BpexLive or provided us with personal data, please contact us immediately at support@bpexlive.app and we will take prompt action to close the account and delete the associated data.

BpexLive's registration process requires players to confirm that they are 18 or over. Where we have reason to suspect that an account belongs to a minor — including through identity verification — the account will be suspended pending investigation.

The BpexLive platform may contain links to third-party services such as payment providers whose websites or applications operate independently from BpexLive. This Privacy Policy applies only to bpexlive.app and the services operated directly by BpexLive.

When you navigate to a third-party site or service — for example, to complete an Easypaisa transaction — that site's own privacy policy governs how your data is handled. BpexLive is not responsible for the privacy practices of external services and recommends that you review their policies before providing personal data.

BpexLive may update this Privacy Policy from time to time to reflect changes in our data practices, platform features, legal requirements or regulatory guidance. When we make material changes — meaning changes that could significantly affect your privacy rights — we will notify you by email or through a notice within the BpexLive platform.

The "Last Updated" date at the top of this page will always reflect when the most recent revision was made. We encourage you to review this policy periodically so you remain aware of how BpexLive protects your data. Continued use of BpexLive after policy updates have been communicated constitutes your acceptance of the revised policy.

Non-material updates — such as corrections to grammatical errors or minor clarifications that do not change the substance of any commitment made in this policy — may be made without prior notice.

If you have any questions about this Privacy Policy, want to exercise your data rights, have a concern about how BpexLive handles your personal data, or wish to raise a complaint, please reach out to our team:

BpexLive is committed to resolving all privacy-related queries promptly and transparently. If you are not satisfied with our response, you have the right to escalate the matter to the relevant data protection authority in your jurisdiction.

This Privacy Policy was last reviewed and updated in January 2025.